Category Archives: Psychology

Image from John K

‘Feel’ the iPad is lacking something? You’re not wrong.

This amazing polemic against incremental innovation isn’t exactly targeting Apple, but it is critical of the ‘plus one’ thinking that dominates today’s interface design. In short, while the world is celebrating the i[insert name of device here] interface most of

Image from John K

‘Feel’ the iPad is lacking something? You’re not wrong.

This amazing polemic against incremental innovation isn’t exactly targeting Apple, but it is critical of the ‘plus one’ thinking that dominates today’s interface design. In short, while the world is celebrating the i[insert name of device here] interface most of

Greenfield, Gleick and the golden road to meaning

Susan Greenfield worries about meaning. We consume wads of stuff, without joining the dots and therefore without meaning. This lack of understanding is compounded by gaming and game layers, where new lives and the ability to “undo” mistakes isn’t truthfully

Greenfield, Gleick and the golden road to meaning

Susan Greenfield worries about meaning. We consume wads of stuff, without joining the dots and therefore without meaning. This lack of understanding is compounded by gaming and game layers, where new lives and the ability to “undo” mistakes isn’t truthfully

Choices choices

There’s a terrific video of psychologist Barry Schwartz who discusses the tyranny of choice. In ‘the old days’ we asked for a tin of baked beans and the retailer handed it over. Nothing is perfect. So when the beans failed

Choices choices

There’s a terrific video of psychologist Barry Schwartz who discusses the tyranny of choice. In ‘the old days’ we asked for a tin of baked beans and the retailer handed it over. Nothing is perfect. So when the beans failed

‘Doing’ words

Twitter is one of the best ways of building a picture of your audience’s activities. All you need is a simple hypothesis, a little familiarity with free trending applications, and some patience.

‘Doing’ words

Twitter is one of the best ways of building a picture of your audience’s activities. All you need is a simple hypothesis, a little familiarity with free trending applications, and some patience.